- Realtors, mortgage broker, home remodeling gifts
- Homeowners’ organization clubhouse shows
- Bingo: donate gifts to fill basket bingo
- Use your catalog (with stickers) not your business card
- Provide a bimonthly informative newsletter that brings value to your customers and contacts
- Have an open house (but call it a practice show) & invite everyone you meet for three weeks before the show (get follow-up numbers)
- Leave old catalogs (with stickers) in waiting rooms all over town
- Attend fairs, expos, food festivals as a guest and network with the vendors
- Put up fishbowl prize drawings at businesses
- Start your own local TV show on Community Access TV or a YouTube Channel – or both!
- Hang posters on community bulletin boards
- Send a press release out once a month
- Change hair, nail, spa salons every time you go
- Conduct “It’s Customer Service Week” calls every day to past customers using the customer centric-customer care script
- Hold a transition party when the catalog changes: open your products at the show
- Tell the HO if you are bilingual
- Do videotape shows instead of catalog shows
- Hold A WOW Party: Within One Week – everyone knows what they are doing next week!
- Teach classes at the gym, grocery store, doctor
- Run for public office and meet TONS of potential hosts!
- Offer yourself as a FREE public speaker
- Start a campaign to offer yourself as a bridal shower organizer/presenter. Stop in at bridal shops regularly and ask them if you can be their go-to person.
- Swap business services with other businesses or consultants
- Attend fairs, expos, food festivals as a vendor
- Hang out at the (kitchen tool, makeup, toy, etc.) aisle at your local department store and strike up conversations
- Join a Chamber and take advantage of all the membership benefits
- Visit Chamber of Commerce networking events as a guest
- Get a book at the Chamber of Commerce for non-profit organizations
- Don’t forget special interest or small-town Chambers for all of the above: Become a Chamber hopper!
- Join business networking groups
- Visit business networking groups as a guest (a different one each month)
- Offer your services at the community center, Spanish center, etc.
- Set up a table on neighborhood yard sale days
- Bring cookies -you always get what you want when you bring cookies
- Offer business luncheon shows
- Strike up conversations at McDonald’s playland, parks
- Ask for referrals for/from other companies or service providers
- Do fundraiser shows in front of the grocery store
- Talk to schools, fundraisers, catalog in teachers’ lounge, show before PTA meeting
- Put displays at bridal locations
- Promote kids’ birthday parties (you are the entertainment)
- Help the girl/boy scouts get badges
- Take a branded traveling office with you everywhere (people will see you working and ask)
- Hold tailgate parties at sports events
- Give out gift cards or contact info on Halloween with the candy
- Include contact information on the back of your holiday cards
- Run a weekly/monthly/quarterly prize drawing and invite people you meet out and about to join
- Carry little gift bags everywhere you go to hand out (always get contact info when you give a gift)
- Stop at every car wash/bake sale fundraiser; buy something, then ask about their cause
- Set up a table at your bank: many banks have a ‘highlight a local business table’ so start a campaign to inquire
- Contact churches, advertise in church bulletin, fundraisers
- Routinely perform “Out Of The Box” calls to check in, be sure they are using their items and offer use and care advice
- Trade home parties with other consultants in other companies
- Offer your demo services at stores, gyms or other related businesses to provide value to them
- Take your product with you to events whenever possible.
- Advertise in football or music programs, alumni newsletters
- Trade services/referrals with other direct sales consultants in non-competitive companies by handing out each others’ mini-brochures
- Contact colleges for opportunity events & you will get bookings too
- Wish two people happy birthday every day in social sites using birthday coupons & include a bookings upsell
- Contact past purchasers about appropriate upcoming specials based on their past purchase
- Pamper a Business day at your dentist, doctor, or any business
- Go to sports events and connect with the band booster clubs
- Tape your grocery list to a catalog to go shopping with
- Schedule your own shows in restaurants or bars for fundraisers, women’s night out or just for fun (motorcycle clubs love bar shows!)
- Have custom note cards made with your business info on the back (or use a service for sending cards that customizes them for your business)
- Move into new neighborhoods by offering a get-to-know-the-neighbor residential community show
- Offer “last week of school” teacher shows to celebrate all the teachers who have a birthday, baby shower or wedding over the summer
- Offer entertainment workshops or fundraisers to apartment complexes
- Hold a customer appreciation New Year’s party or holiday party the last week or the first week of the year (or in August)
- Ask the manager of apartment complexes or condo communities if you can distribute fliers
- Hook up with the local welcome “wagon” and put something in their basket (it is not called that anymore but many communities have one)
- Join com groups in your business niche or hobbies
- Offer entertainment workshops or fundraisers to condo – resident groups
- Offer entertainment workshops or fundraisers to employee relations committees (all hospitals have them)
- Set up profiles on all social sites like FaceBook, Twitter and LinkedIn, Pinterest and use them consistently… they really work!
- If your company allows it, start a blog to share about your products, opportunity and services. Why Blog?
- Brand your car with a magnet or a decal and be loud and proud in a roving billboard!
- Create a system of texting for bookings to one contact group per week – every week!
- Check out ads (online and off) for those who offer daycare in their homes. A lot of home daycare providers are interested in fundraisers!
- Make a plan to ask for referrals and give a gift for referrals from friends, family, guests at shows, etc.
- Attend political town meetings, fundraiser or activist events as a supporter to meet new and influential people
- Put an ad in your local paper or community bulletin merchant buy-sell-trade paper
- Offer retirement home or assisted living parties for holiday shopping
- Put your company name on your mailbox
- Write “Ask Me For A Brochure” on one of your company logo bags, fill it with catalogs and take it everywhere you go
- Hold 1 plus 2 coffee break parties with two friends. (The host invites a friend and meets with you for 30 minutes.)
- Buy Leads… NO! Get Them FREE at the courthouse! Access public records of new home sales!
- Make “thank you for coming” follow up calls within two days of every show. 20% will book a party!
- Hang door knob promotions (or catalogs) on all the doors in a new neighborhood
- Create tear off poster campaign to hang in “Ladies’ Night” locations such as bars or restaurants
- Carry a photo brag bag instead of a purse.
- Participate in quarter auctions if it is legal in your state – they really are powerful booking tools!
- Donate bookmarks to libraries, clubs or groups with your message on one side and their message on the other.
- Set aside one day every month for multiple hostess shows so you have a great resource for almost any excuse!
- Include your (live and online) party information & benefits in with things you sell on Ebay or other online auctions.
- Start a layaway Christmas club
- Invest in promotional pens and hand out to special people!
- Create a value-packed PDF electronic book (e-book) that includes bookings promotions and a call to action
- Host a ladies’ night out at your church (or any church)
- Host a ‘trunk show’ – throw open your trunk and set up a display in store parking lots for those passing by
- Hold your own charity events and offer bookings bonuses
- Become the ‘welcome to the community’ welcoming committee in your area and visit all newcomers
- Write a guest post for leads
- Practice child marketing by letting your kids carry and play with your business cards. They are very proactive at handing them out!
- Offer pet parties! Pet owners LOVE to pamper their pets – how can you capitalize on that?
- Use short live stream Facebook videos to create desire for party plan bookings both live and virtual
- Use Facebook ads and target a very specific niche market that will resonate with your passion
- Take one idea from this list of direct sales bookings ideas and implement a new one or two each week in a strategic action plan
Credits: http://www.createcashflow.com